Grow | Three Tips for Attracting New Families

Grow | Three Tips for Attracting New Families

As we wrap up the Growing Your Enrollment series, let’s talk about inbound marketing. This strategy is essentially creating a piece of digital content, usually an eBook or guide, and then giving it away for free when someone adds themselves to your email mailing list....
Grow | Streamline Your School’s Admissions

Grow | Streamline Your School’s Admissions

Unfortunately, at most schools, enrollment isn’t nearly as easy as it ought to be. Obviously, admissions directors and parents alike want the procedure to go as smoothly as possible. Making the whole thing more efficient is a win for all involved. Keeping the process...
Grow | Get More Tours with Live Chat

Grow | Get More Tours with Live Chat

Connecting with prospective families is vital to your recruitment efforts. By providing a channel of easy communication with live chat, they’ll be more likely to engage with your website, leading to more tours booked. As the stats reveal, people are communicating this...
Grow | Book More School Tours with This Single Tip

Grow | Book More School Tours with This Single Tip

Your school’s website is one of your most important recruitment tools. Perhaps the easiest way to increase the number of school tours booked – while simultaneously simplifying the process – is by adding a scheduling app to it. It’s an efficient way for prospective...
Grow | Three Ways to Supercharge Your Website and Boost Enrollment

Grow | Three Ways to Supercharge Your Website and Boost Enrollment

If you’ve spent your resources getting people to your website, you owe it to yourself to make sure it isn’t turning them away. If your it isn’t getting them to take action, it’s either not attracting the right people or, more likely, it’s not conveying the right...
Grow | Make a Great First Impression

Grow | Make a Great First Impression

So now that you have people planning to attend your open house, this is your time to share who you are. Your open house should be engaging. If you haven’t already, reflect on who you are as a school. What words do people often use to describe your school? For example,...
Grow | Tried and True Techniques for Promoting Your Open House

Grow | Tried and True Techniques for Promoting Your Open House

Let’s look at three different ways to advertise your upcoming open house. There are some pros and cons when it comes to traditional marketing (direct mail and signs) to keep in mind. The major cons are: It’s more difficult to measure the effectiveness of traditional...
Grow | Leverage Facebook to Boost Your Open House Attendance

Grow | Leverage Facebook to Boost Your Open House Attendance

Gradelink works with over 1,300 private schools all over the United States. So when it comes to private school enrollment, we feel we have a useful perspective on what works and what doesn’t. Over the years, we’ve noticed a trend of enrollment patterns: While...
Parent-Teacher Communication Tools That Work

Parent-Teacher Communication Tools That Work

There’s no doubt that parent engagement in a child’s education is vital to successful growth, but consistently engaging parents can be a source of frustration for teachers. Establishing a strategy that works by showing them that they are a team when it comes to their...
Gradelink Stories | EnrollMe, Part 3

Gradelink Stories | EnrollMe, Part 3

Since 2015, Angela Ohme has been “the person” to talk to about admissions at Island Christian School in Langley, Washington. Her experience on the front lines led her to realize that their existing admissions process was time-consuming and less than efficient. “We...

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